Essie, the person behind this project, has a passion for writing and has penned articles for various digital publications since 2013. After the birth of her beautiful baby daughter and equipped with over 5 years of experience in digital marketing as well as a background in business management, she decided that she wanted to create a place for all women to come together and network, and so this online magazine was born.
But, that’s not all. Essie describes herself as a tech nerd, creative soul and stationery addict with a compassionate nature due to being a former nurse. By day, Essie helps organisations and individuals harness the power of the internet and become more recognised online. So, whether you want help with content creation or need some advice on certain aspects of your online business, then look no further.
Content is the key to engage with your audience, strengthen your brand identity and increase your online presence. Therefore, its essential to create an excellent content marketing strategy. Furthermore, social media is crucial in creating a voice for your brand, bringing an awareness to your products or services and boosting your social signals to encourage sales. Essie can help with:
- Coaching you to gain tailored advice on your online situation including an audit which analyses your website and content, as well as reviews your current social media activities, competitors and goals with on-going help and support
- Setting up and running your ecommerce store or online marketplace (i.e Ebay) to increase brand exposure and drive sales which includes creating marketplace listings and implementing optimisations
- Setting up and managing your website or blog which includes writing interesting SEO optimised blog posts or articles which your target audience will enjoy or find useful
- Working with bloggers and influencers to help promote your business and building brand awareness through their audience by streamlining the process of initiating contact and developing relationships, as well as creating and implementing a strong outreach strategy in regards to potential collaborations for sponsored posts, reviews & more
- Producing bespoke media kits to attract attention, be visually pleasing and display statistical data in both an engaging and informative manner
- Editing and proof-reading content for accuracy, spelling and grammar
- Setting up your social media channels and training you on how to use them including tutorials on keywords, hashtags and automation programs